Residents invited to view retirement homes plan for Eaton

16 September 2015

A public exhibition will give local residents the opportunity to view and comment on McCarthy and Stone’s preliminary plans to develop land adjacent to Bluebell Road, Eaton. The land was allocated for development at the end of 2014 and McCarthy & Stone have been working with the landowner in developing a master plan for the site.

The first phase of the development proposes much needed Retirement Living apartments and Assisted Living (Extra Care) apartments, which include a full-service restaurant, dining room and residents’ lounge; together with car parking, attractive landscaping and additional affordable homes for the over 55s.

McCarthy and Stone’s plans are still at a preliminary stage and no planning application has been submitted. The public exhibition marks the next stage of the community consultation and will be held:
On: Thursday 24 September 2015
At: Church of Jesus Christ & Latter Day Saints, Greenways, Eaton, Norwich, NR4 6P
Between: 3pm – 7pm

The high-quality accommodation proposed is specifically designed to meet the needs of older people and to increase local housing choice. In particular, the Assisted Living (Extra Care) apartments are staffed 24hrs a day, creating 17 full-time equivalent jobs and providing residents with access to care and domestic assistance as required.

Mark Wright, Regional Managing Director at McCarthy and Stone said:

“We want to hear from the local community and our future home-owners before we finalise our plans. We will be displaying our preliminary plans and ideas at a public exhibition where our project team will be on hand to answer questions and listen to feedback on what we have done so far. The comments we receive will help us tailor and refine our proposals.”

He continued:

“Our proposal provides an important opportunity to deliver a sensitive residential development that will significantly improve the housing choices for older people in this part of Norwich, whilst delivering additional community benefits, including affordable homes for the over 55s and extensive areas of new public open space”. About the site Situated to the south west of Bluebell Road the whole site extends to 23 hectares between Bluebell Road and the River Yare and includes the Bartram Mowers site. 5.5 hectares have been allocated by Norwich City Council for housing for the over 55s with the remainder of the site safeguarded for future public open space and areas to provide improved wildlife habitats.

Which part of the site is McCarthy & Stone proposing to build on?

McCarthy & Stone’s plans for Assisted Living and Retirement Living accommodation, together with affordable homes for the over 55s, would form the first phase of the site’s development and would be located in the south eastern part of the site. Master plan McCarthy and Stone will also be presenting a draft master plan at the exhibition to show how theremainder of the site could be developed with homes for the over 55s, together with significant new
public open space and improved habitats.

McCarthy and Stone are renowned for the quality of their developments that give their homeowners the time and opportunity to do things they’ve always wanted to do. The apartments allow people in later life to retain their independence, close to their family and friends, in a home suited specifically for their customers’ needs.

Residents can find out more by calling the McCarthy and Stone freephone information line on 0800
298 7040 or visit or visit