Exhibition for new Assisted Living (Extra Care) accommodation, Norfolk Road, Edgbaston

15 January 2016

Exhibition for new Assisted Living (Extra Care) accommodation, Norfolk Road, Edgbaston. Local residents will have an opportunity to view and comment on plans for new Assisted Living (Extra Care) accommodation for older people in Edgbaston.

McCarthy and Stone has announced a public exhibition to display its preliminary proposals for the former YMCA building, also known as Alexandra House, 27 Norfolk Road, Edgbaston.

The proposal site currently comprises a large 1960’s building that was most recently used for student accommodation, which is now vacant and disused. McCarthy and Stone’s plans propose to demolish this unattractive building and deliver a high-quality new building providing specialist owner-occupied Assisted Living (Extra Care) accommodation for local older people.

The public exhibition will be held:

On: Thursday 28th January 2016

At: The Edgbaston Palace Hotel, 198-200 Hagley Road, Edgbaston, B16 9PQ

Between: 3pm – 7pm

Preliminary proposals: McCarthy and Stone propose approximately 57 high-quality Assisted Living (Extra Care) apartments, together with car parking and attractive landscaped gardens. The plans propose a new building, which has been carefully considered, delivering a contemporary design, comparable in height, and occupying a similar footprint, to the existing building. The layout proposed will ensure the retention of the majority of the site’s existing mature trees around the site’s boundaries, including along Norfolk Road. Vehicle access would be provided from Norfolk Road using the existing access point to the site.

Darren Humphreys, Regional Managing Director at McCarthy and Stone said: “Our proposals for much needed Assisted Living (Extra Care) accommodation offer an important opportunity to regenerate a brownfield site, which is currently disused, significantly increasing local housing choice, particularly for older residents who may require access to additional care and support to make life that little bit easier.

He continued, “We want to hear from the local community and our future home-owners before we submit a planning application and will be displaying our preliminary plans at the exhibition. Our project team will be at the exhibition to answer questions and listen to feedback on what we’ve done so far. The comments we receive will help us tailor our proposals into something people will want to see, enjoy and call home.”

Assisted Living accommodation: Assisted Living accommodation is specifically designed to meet the needs of the frail elderly, offering on-site care and support whilst promoting independent, active and healthy lifestyles. The average age of residents upon purchase of Assisted Living apartments is 83.

Facilities include a full-service restaurant and dining room, residents’ lounge and step-free access throughout the development. Estate management, care and support for the Assisted Living (Extra Care) part of the development is provided by McCarthy and Stone through YourLife Management Services, which is registered with the Care Quality Commission. This is a partnership with Somerset Care Group, a not-for-profit care provider. The development would be over-seen by a fully-registered Estate Manager, with staff based on-site, with support available to home-owners 24 hours a day. Domestic assistance and personal care packages are provided upon need. This proposal is expected to create 17 full time equivalent jobs.

Residents unable to attend the public exhibition or would like further information about McCarthy and Stone’s plans for Edgbaston;

Please contact McCarthy and Stone on 0800 298 7040.

Alternatively information about McCarthy and Stone’s plans for Edgbaston can be found at www.mccarthyandstone-consultation.co.uk/edgbaston

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